To Start A Classified Ads Website For Making Money Online
simple doesn’t it? Just use a classified website script or plugin
and watch as the money rolls in. If only it was that simple! If you
want to know how to earn income from a classified ads website then you
need to read on.
ways to make money with a Classifieds Website
The first thing not to do is try and copy successful websites such as craigslist.org. These guys have years of experience and knowhow behind them, and getting traffic to a cloned website will be a real challenge. Like any other online business you need targeted traffic to make money.
Go for an Untapped Niche
You will need
to put your research hat on here. Most of the failed classified ads
websites miss this step out altogether, and then the owners sit
wondering why they have failed. You need to find an untapped niche
that has enough searches on a monthly basis to bring in the targeted
traffic that you need.
could be your local area for instance. OK craigslist covers just about
every major city these days, but you have the advantage of really
knowing the area in which you live. This provides you with many
different ways to build traffic to your site using both online and
you can build a classified site around a popular keyword. Think about
businesses that pay a lot of money for their advertising at the
moment. Lawyers are a good example of this. What if you were to create
a personal injury lawyer website where businesses could advertise
be too difficult to rank your site on the first page of Google and the
other search engines for a keyword like this, and other related
keywords too. You will need to check the competition in the search
engines first. When you have found a winner you can go ahead and
launch your site.
possibility is to create a classified site around a particular product
area. What about a classified site that just caters to video games? If
you have specific knowledge in this area then you can add value to
your website. You become the “go to” guy or gal when it comes to
video games and video game consoles.
This will take
some time to develop but if you get it right then you can really
generate a lot of traffic for your classified site. There can be a
forum on the site where people can discuss issues and you can assist
them by answering questions.
How to make a Classified Website
OK you have
decided on your niche and you have created your classified ads
website. You are getting traffic to the site and you need to monetize
it in the best way. Well here are some ideas you can use to make
A Membership site or payments per ad?
One of the most
popular and successful business models for a classified ads site is to
have a monthly membership scheme, where members will be able to post
as many ads as they want every month. Members will pay a monthly
subscription fee and you have the predictability of a regular
recurring stream of income.
If you do not
have a lot of members who will want to post many ads then you can use
a “pay per ad” business model. This has the advantage of letting
people try out your service at a low cost, and then upgrading to a
monthly membership if they are happy with the results that they get.
Use both methods on your website.
The Bump ads model
This is a
successful monetization model used by a lot of the popular classified
sites and forums that have marketplaces. What happens here is that all
ads are displayed one on top of the other, with the newest first.
There are so many ads per page, so at some point ads will drop off of
the first page. At this point advertisers can pay to have their ads
bumped up to the top.
This is good
for the advertisers as there is no requirement to post ads over and
over again. They have crafted a successful ad and all they want to do
is to get continuous exposure to it. You are helping your visitors too
as they will only see so many ads per page.
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