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How to Start Making Money Selling on Amazon – Complete Guide
Amazon is one of the
best and largest marketplaces online which sells to everybody around
the world. It reaches a lot of shoppers each and every day because it
is a very big website and almost anything can easily be found on this
site, from televisions, books
to cups and plates. So many people normally sell items/products
through Amazon because they normally use it to reach a lot of
potential customers. Amazon is not an auction site just like eBay,
so the price for all its products are listed and shipping will be
added if it's not made available on Amazon's Prime Membership.
The first step anyone
should take if they want to sell is to make an Amazon account. The
website is actually really easy to navigate, especially for sellers.
There are a lot of instructions and there are online guides that can
help as well. A seller account will allow individuals to list the
items they want to sell. Some products can't be sold through Amazon,
including toys. The restrictions are listed on the facts and
information page through Amazon.
The fees are also
stated for sellers when they initially sign up. There are two
different selling accounts available to choose from. One is more
suitable for people who plan on selling a lot of items. The other
package is best for sellers who will only be selling a few things
every now and then. The fees will vary based on the type of selling
account that is chosen.
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Your mind which is
your ability to reason, plan, and then decide, is the strongest tool
you have to overcome procrastination thereby putting an increase to
your productivity. Your ability to simply set goals, make plans, and
then take action on them actually determines the course of your selling
on Amazon. The special act of reasoning and planning ahead
normally unlocks your mental powers, increases your mental and
physical energies and then triggers your creativity.
One of your main
goals when you want to sell on
Amazon should be for you to always get the best return on your
investment of physical, emotional and mental energy. The truth remains
that every minute use to plan normally saves as big as ten minutes in
execution. It only takes just about 10 to 12 minutes for you to plan
ahead of your day, but this little time you invested in planning will
save you up to two hours which is (100 to 120 minutes) in time wasted
and also diffused all effort throughout the day.
When you think about
how helpful planning will actually be in assisting your performance
and productivity, it becomes very surprising why most people refuse to
practice it every single day. And planning is very easy to do; a piece
of paper and a pen is all you will need to get started. The most
expensive iPhone, time planner or even computer program is actually
based on the same principle. It is actually based on your sitting down
to make a list of all the things you have to do before you start.
In planning ahead,
the actual goal is to increase and also grow in profit. There are also
a lot of things to take a look at when planning for anything and it's
not only about convenience and profitability. It's about economics and
logistics. It's also all about thinking about what can easily go wrong
and it's also about seeing the unforeseen and then planning for it.
Sourcing for products
to sell on Amazon is very different than looking for items / products
to sell on eBay and some other auction websites that are similar. You
have to simply start thinking towards the lines of selling items /
products at a store for retail more so than simply selling items that
have be used ones or few at a time.
Now how can products
be source to sell competitively
on Amazon which is one of the largest eCommerce sites in the
world? Well, there is actually no one answer to this very question. It
also depends on the actual products / items you have decided to sell.
You also have to know that your own preference for the best kind of eCommerce
business which you have decided to build and that of your
customers preferences also come into play.
there are some few tricks which can assist you in getting started.
don’t have to start going to
India, Japan or even China,
to source merchandise from overseas, because the world is now simply
connected, all thanks to the internet.
course, so many big retailers have been selling products produced
overseas for so many years in order to keep prices very low. But
nowadays there are a lot of online wholesalers which you can easily
source all your products from, and Alibaba.com is one of the most popular online wholesalers.
course, so many big retailers have been selling products produced
overseas for so many years in order to keep prices very low. But
nowadays there are a lot of online wholesalers which you can easily
source all your products from, and Alibaba.com is one of the most popular online wholesalers.
big online marketplace act more or less like an Amazon for so many
wholesalers. From the website
you can easily get different variety of products which you can simply
order and then have it shipped to your preferred location. Always make
sure you search for important items/products which are also in high
demand so that they will sell quickly on your Amazon Store.
Google for Your Sourcing
fact is sourcing products overseas is just one option, but there are
so many products/items such as supplements which you may like to
simply order domestically. The U.S. has strong FDA regulations so it
is very wise to source these kinds of products / items from the
approved and compliant suppliers at home. Let’s say for example, you
are interested in selling Vitamin C, just go to Google and search for
“Vitamin C Private Label suppliers.”
“Private label” just means that the person who is supplying
will simply customize your products with your logo and message after
you buy. This will always assist you to easily customize products in
order to make direct connections with your customers - and then
simply generate follow-up orders.
up for a free Amazon Seller Account
Let us say you’ve
gone pass the issues of deciding if you really want to sell on Amazon
and you’re now ready to move forward with registering or getting
signed up as a seller. So what will happen when you sign up? As an
Amazon Seller, what will be needed of you? What exact steps will you
have to immediately take in order to get your store ready for
easily sign up, you can just go through some various options of
to Services.amazon.com, then click on either the “Sell on Amazon”
box or “Selling on Amazon” link
to Sellercentral.amazon.com, then click in the bottom left on
“Selling on Amazon”,
to the “Sell” button at the top of the Amazon.com home page
It doesn’t actually
matter if you start your registration process through any of these
pages, because from there it’s all the same immediately you start
the registration process.
Another thing is, you
will have to make a decision on the type of seller you will like to
be: an Individual seller or a Professional
seller. Professional Sellers are normally sellers which intend to
list so many handfuls of items / products, and expect to be seller who
is regular into the future, while individual sellers are actually
sellers which have a very little supply of product that they will like
to simply sell at that particular time and then be done with selling
– such as a college student who will like to sell some of is used
textbooks at the end of every term, or maybe you’re cleaning out
your cupboards and then you found some old gifts which you don’t use
anymore so you decide to sell them off on Amazon, instead of selling
them off locally.
The first question
that you will be asked is, do you want an Individual or Professional
account? The answer is very easy: if you intend to sell over 40
products/items a month, you will have to make use of a Professional
account; otherwise, choose an Individual
You might want to
ask, why is 40 products / items the cutoff point? Amazon normally
charges $1 per product/item when you are selling on an Individual
account. So if you intend to sell just 40 items a month, you might as
well pay for the Professional account which is $40 a month.
select your account type, you’ll then be required to login or just
create an Amazon account making use of your email which you prefer.
From there onwards you will have to provide: Charge Method, Seller
Information and Identity Verification
A credit card is your
charge method but it won’t be automatically charged though, so you
don’t have worry about that.
Now for your seller
information, you’ll have to provide your address and full names,
also with a Display name, which is the actual name buyers normally see
next to the products/item you’re selling. It can be anything you
want, but you have to remember that it’s public, so you have to
choose a very good name.
The next thing you
will have to do is to verify through text message or a phone call.
your account is fully created! Now, you will be greeted with a home
screen which looks fairly empty.
by Amazon program (FBA). / Storing products at the Amazon fulfillment
A lot of eCommerce
sellers get lots of benefits when they partner with the FBA
program. When making use of Amazon’s network of fulfillment centers, your items / products will be shipped
to an Amazon warehouse. Immediately a customer buy a product,
Amazon will pack, ships, and then give customer service for your
items, thereby streamlining the entire back-end sales process for you.
Almost all customers
know and trust the reputation of Amazon, which can assist you in
moving more items. FBA
participants often see that making use of Amazon’s fulfillment
services assist very fast in scaling their business and also bringing
more exposure and traffic. Do you know that taking part in FBA
means that your customers can easily take advantage of Prime two-day
shipping? This is actually a big draw for so many Amazon shoppers.
Being an FBA member can
also increase your chances of winning the “Buy Box will also be
increase when you are an FBA member thereby letting your item/product
to be the product which customers will always see as an option that
they will add to their cart immediately. According to Amazon, over 71%
of FBA members who participated in a survey around 2014 said that their
sales had increased by over 20% since being a part of the program.
While making use of Amazon’s fulfillment centers has cleared the road for so many
owners of eCommerce business, there are different elements which you
have to also keep in mind.
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It’s very important
for online sellers to know where their products are being kept in
warehouses because that is a trigger for nexus in so many states.
Thus, FBA can easily cause a requirement so that you can collect and
remit sales tax in a new state. In your Seller
Central portion of your Amazon account or by using a third-party
app like WhereStock you can find out where your inventory is being
stored just by running an Inventory Event Detail report.
Although almost any eCommerce seller can easily sign up for FBA, because the application
process is strict, Amazon does not actually have requirement and rules
listed below are some of the requirements for making use of FBA:
will have to double check the list of prohibited products
scannable barcode is required in all products.
will have to be sealed twice.
listing titles should be concise, avoid all caps, avoid seller or
copyright information, and include the most critical information.
should be on an all-white background and they have to be clear and
The requirement which
was listed above is just a little thing of some of the most necessary
things for making use of FBA as
a seller. A very big list of all requirements is on the selling
page of Amazon.
7...Make it a habit to scout for inventory daily
One of the backbone
to success as an Amazon seller is actually Amazon inventory
management. You can find the right product/item, create the best
badass branding of differentiated product, but what if you always get
the dreaded “Currently unavailable” on your listing? You don’t
have any products to sell to customers, and consequently Amazon will
drop you just like a bad habit. Your best Seller Rank will plummets,
sales flat line, and you check on your shipment status more often than
your Facebook feed in the
bulk items to Amazons warehouse for fulfillment
As soon as you have
all your products/items in your shipping plan, it’s time to ship
your products finally. In order to do this you will have to go to
“Inventory” -> “Manage FBA Shipments” and then click on “Continue with shipping
After that you will
have to enter how many units of each product you’re sending. Then if
your product needs prep but most don’t, you will have to select
whether you or Amazon will prep them and then you will also have to
select whether Amazon or you will label the product.
approve your shipment, you can buy shipping from Amazon. All you just
need to know is how much your package weighs. You can simply put it on
a bathroom scale, or just estimate based on the products inside the
package. As soon as you print out your labels, just stick them on your
package and they’re ready to mail! Then drop them off at your local
an income goal
To earn at least
$4,000 per month, you will have to get around 150 books every week
(this actually depends more or less on average profit per book). To
earn $5,000 a month, you may have to get about 200 books
every week. You have to set an income goal and a goal for the number
of books you intend to get every week.
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Don’t expect to
make so much money right from the very first day, if you are new. It
is possible that you will only make a few hundred the very first month
or maybe more if you work hard very well. With this business, any time
you send in the books to Amazon, it will sometimes take about ten days
for them to get your inventory sorted and live. Then your money will
keep growing as you keep adding books. This business is actually not a
get rich quick business, but it is a business that can never fail and
which can make you a full time income if you stick with it.
selection is important
The most important
thing here is that the niche you select is a very necessary decision
you can make. Most people love to target physical product focused
keywords and niches.
It’s very easy to make money using Amazon’s
affiliate program if the people who come to your website are
looking for a particular product which you have already discussed in
your website. It’s more difficult when trying to use a website such
as a blog to make money by
linking to physical products because the people comes there are
searching for advice on how to
make money online and not what iPod speakers they should buy.
to products inside your content
The truth is roughly
half of so many people Amazon money comes from basic text links which
is posted inside the content body area of a page or blog post.
Text links which are
simple and are in the content
of a blog post are the best and most effective way to get web
visitors to click. A lot always trust the body of the content on a
page more so than some other area of the website.
product images clickable affiliate links
Another good thing to
a simple text link is to make use of images of the item or product
you’re talking about and simply make them clickable.
Over 15% of most
people total Amazon money
has come from simply making all of the product images on their
websites clickable affiliate links.
to Amazon many times in an article if doing a product review
Am very sure you know
that each link that is inside one of your articles is another chance
for a visitor to click through and easily make their way onto
It’s common for
most people to simply link to Amazon about three to even six times in
just one single article (even more when they are doing a product
review articles convert the best
Doing a quality
product review for a product which is directly related to your niche
is a very simple method use to garner higher click thru rates and then
increased sales, but it is a must that your review is of higher
Let’s say you
contact the PR agency or manufacturer’s marketing team and simply
get them to send you a demo unit of the product which you want to
review, but you have to know that this takes a lot of time and effort
and at the end it may not be worth it most especially on a smaller
traffic site (at first).
You will have to
simply persuade the reader to investigate their buying options by the
time they are through with reading an article, which is why most
people always add links to all of the products they mention in a
review at the end of the article. That way it’s very simple and easy
transition from learning about the item/product during your review and
then at the very end it will be time to make a purchase.
an email list
I believe you have
probably be hearing this so many times from those people who tell you
to build an email list from the internet
marketing and blogger
crowd, but you have to know that building an email
list is very simple on a physical product oriented website.
Now why did I say so?
Most people don’t actually have their guard up when they are making
research for a physical product to buy (when normally compared to
other online purchase decisions i.e. digital goods). So what most
people like to do is just give out some type of freebie such as a
buyer’s guide or some other type of information that gives more
details about the products they’re actually researching.
For most people
newsletter provider they normally use Aweber
and I strongly recommend them. In total most people can easily
attribute at least five to ten percent of their total income due to
their email lists because they normally like to promote items/products
heavily to their lists during the holidays.
money on Amazon Associates (Affiliate Marketing)
Amazon is actually
one of the world’s largest marketplaces. Although there are a lot of
affiliate marketplaces all over the world, so many bloggers,
and large organizations prefer to use Amazon to sell their items /
Their affiliate program normally pays up to 15% of the sale amount and,
depending on the type of sale you are making; it’s a very good way
you can use to make some big
This is actually true
if you are a mobile or gadget blogger.
You can just write a full review of a phone and then give an Amazon affiliate link. By just using only 15 minutes of your time to
find the best mobile deal, you can increase your income substantially.
So depending on your
target market or geographical location, you should register for the Amazon
For instance, let’s
say your target audience is in U.S., you will need to register for
Amazon U.S. Associate Program. But if your target audience is from
India, then you have to register for Amazon India program.
Now what if you
decide to promote items/products which are from Amazon geographical
location, you will have to register for Amazon affiliate program for
all countries such as .jp (Japan), .au (Amazon Australia) etc.
The Amazon Trade-In
program normally let customers receive an Amazon.com Gift Card in
exchange for hundreds of thousands of products that are eligible which
includes books, video games, Kindles and more. This is a process which
is very simple and also convenient with an instant offer and free
At Home for Amazon
people to work from home as human resource professionals, virtual call
center agents, and call center managers as well as some small tech
jobs. The biggest part of home-based
workers is virtual call center agents, and they are not
independent contractors but employees and may work part or full time
for an hourly payment.
tools for new Amazon FBA sellers
There are always
tools which is use to make a
business much easier when it comes to running
a business of any kind. So having an Amazon
FBA business is no different. As a new seller you are expected to
stick with the very basics to keep costs low.
is a list of some useful tools for new Amazon FBA sellers.
Seal Poly Bags
your items competitively
Now why is it very
difficult to simply get your pricing right on Amazon? You want to
actually win the sale, but you also want to make some profit. Any MBA
student will tell you that no matter how skillful a business
owner is at building,
marketing and also distributing items, only the actual efforts
around pricing will bring money (and hopefully profits) into your
So no matter how
beautiful the Amazon marketplace may seem to a third-party seller, you
won’t get long-term success if you don’t have a comprehensive
understanding of how to price items profitably. Unfortunately, so many
retailers / sellers under-invest in building good pricing strategies.
Even if you’re just
getting started selling on
Amazon, or you’ve already being at it for so many years, pricing
is one of the best steps to success. Before internet retailing became
famous, customers have been choosing products based on prices. Now,
pricing is actually one of the main pillars which hold up the holy
grail of success on Amazon: the buy box.
So how do you intend
to set that price? Pricing is, like so many things, a balance of rules
and instinct. Now see it like this: let’s say you’re an event
photographer and as a photographer, you depend both on an artistic eye
and knowledge to make beautiful photographs.
Pricing is also the
same, because as you set prices, you will have to make use of a
mixture of gut instinct and rules. Same as photography, you’ll
actually like to get very comfortable with the rules before you start
allowing your gut lead you to make some big pricing choices.
sales and do promotions during the holidays
Most people always
make between $500 and $1,000 a day every day during the week of Cyber
Monday, Black Friday
and Cyber Week. It is
sometime low during some other holidays such as Valentine’s Day,
Father’s Day, Mother’s Day and Presidents Day etc. But you will
still be able to promote different sales during the period of these
holidays also. They normally target every holiday just because Amazon
normally creates a standard dedicated sales page when ever any of
these holidays comes up and the deals that are shared on these pages
are always generally good too.
So what they do is
put together a content of all the top products which are on sale in
their niche using the tips that has be discussed earlier such as
linking as many times as possible, or making the product image
clickable and then sending out an email to their list etc. So that
they will get even more conversions.
For the structure of
these articles they normally like to target a keyword which is
frequently searched such as “Cyber Monday Discounts” etc. because
they also know lots of people search for “Cyber Monday” and
“Black Friday” a lot of times every year but they also search a
longer form version like “Cyber Monday (My Niche) Discounts”.
large quantities of cheap products to boost your income
One thing which most
of them do is to simply have websites which are set up in competition
niches that are low where the products / items typically aren’t as
costly and where it’s very simple to sell these products in bigger
quantities ($70 or less). Then they also have some other niche sites
which normally sell more costly products/items at prices which are
much higher ($XXX – $X, XXX) which are sold less frequently. So this
way they usually get to use the quantity of sales that is increased
from these small priced product websites to assist them get up into a
higher payout brackets so instead of them to make 5% on that high end
item they will get 7% instead.
multiple tracking ids for your products
always assigns everybody one tracking ID such as blahblahblah-20 but
you will have to create some additional tracking ID’s which is up to
100 in total. Whenever you get to that total you will have to always
ask for more so with your creation of tracking ID’s for your
websites feel free to be liberal.
won’t install the same code of your Google Analytics on every single
website you own right? Of course you won’t, because you wouldn’t
be able to know the right amount of traffic each of your websites were
actually getting individually. Now the same thing can also be said for
tracking the money you normally make on your own websites and yet so many people still say that they
use only one Amazon tracking ID for all the websites / facepalm that
they own. In the past there are some people who have gone so far as to
create about 15 different tracking ID’s to make use of on a single
populate information to save time
One of the methods
which most people have also been using to make
good money with Amazon is to actually populate information from a WordPress plugin which they had produced based on the needs they had
for building the centric websites of Amazon. The result is actually
EasyAzon. The plugin let you to put information and also affiliate
links to Amazon in a way that is much faster than creating the links
by hand yourself from Amazon.com.
Actually what the
plugin does is let you to quickly insert the image of the product as
an affiliate link, a text based affiliate link, a product information
grid, and also convert US Amazon links to UK, GR through link
localization etc. And it has all those things of be affiliate links to
Amazon.com so it does a good job in improving click through rates.
The plugin is
available at EasyAzon.com and it is very cheap
buy now button into your articles
This is actually one
of the things which EasyAzon can easily do for you, but if you don’t
want to use the money needed you can just insert your own buy now
button and then turn it into an Amazon affiliate link.
a product comparison grid for all of the products
Creating a product
comparison grid for every product that is within your niche and
letting people sort by different features is a very good way you can
use in getting some additional sales. So many people normally used
this tactic on their different websites and the product comparison
page alone can easily add an additional 5% to 10% money increase for a
website. If you normally do
it manually then you’ll have to use the WordPress plugin that is
called WP Table Reloaded and what most people do is to add different
columns for information about the item / product and in the last
column they use a buy now button which people can simply click to know
more info about the product.
a post every week with the best deals
If you have be
looking for a way which you can use to mention products which are most
frequently on sale on your website
then one of the best methods a lot of people have been using in the
past is to simply do a weekly deals post. So what they do is just
publish a post each week with the best deals for their niche and then
add all of the previous tactics which have be discussed above to
simply link the products on Amazon.com. Now depending on how you
frequently publish content you could do it more or less often (There
are some websites I have
seen people do this style of contents every single day).
a bestseller list
There is a bestseller
page at Amazon which you can simply find at Amazon.com / bestsellers
and so one thing most sellers do on their site is just publish a
bestsellers list and then name the current bestsellers which are
trending. Generally speaking the cream rises to the top so if you
write a content which talks about the bestselling items / products,
those will likely be the best products which your visitors have been
looking to buy also.
All you have to do is
just go to Amazon.com / bestsellers and search for your respective
niche category and simply shoot for top 5 or top 10 items / products.
native shopping ads over static banner ads
Most sellers prefer
to use Native Shopping Ads
over static style Amazon banner ads because it allows for bigger
flexibility. You can easily display products mainly by recommendation
by search, from the content, or with some other options.
You can easily create
the Amazon Native Shopping Ads
within your Amazon Associates
account and you will be able to manually add items / products or
you can just display some bestselling products / items from a
a website or blog layout that improves conversions
The fact remains that
the layout of your website
actually matters a lot when it comes to how well it converts casual
visitors into affiliate sales.
When you have this
understanding you’d think that some people would use more time in
testing their theme or website layout to know the optimal way to make
more money with their website? Well, there are still some of the worst
converting themes around.
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